For over a century, Vicks has set the standard for respiratory care. Founded in the 1890s by Lunsford Richardson, an American pharmacist, the brand began with a range of home remedies marketed under the name "Vicks Family Remedies". Among these products, a mentholated ointment soon stood out, becoming Vicks VapoRub Pommade in 1911, an innovative solution to the symptoms of colds and congestion.
The Vicks story took a major turn in 1918 when the Spanish flu hit the world. Theeffectiveness and versatility of VapoRub helped the brand gain in popularity. Since then, it has continued to innovate, offering products tailored to the needs of families.
With the growth of the pharmaceutical market in the 1950s, Vicks diversified its offering by introducing new products designed to improve respiratory and general comfort. This led to solutions such as nasal inhalers, cough drops and, more recently, solutions to promote restful sleep.
Today, Vicks is present in 45 countries on 6 continents, supporting millions of households in their fight against winter ailments. Its commitment to quality andeffectiveness has ensured that it remains a trusted brand over the years.
Vicks ' mission is simple: to help people of all ages breathe more freely, recover more quickly and achieve optimal well-being. Its success is based on a perfect blend of science and traditional remedies.
Thanks to its international presence, Vicks continues to expand its range by adapting to different cultures and the specific needs of consumers. From Asia to the United States and Europe, each country benefits from a customized range, while maintaining the brand's high standards.
Since the creation of Vicks VapoRub, the brand has extended its portfolio to address all respiratory issues. From nasal congestion to irritating coughs and sore throats, Vicks offers a complete range of solutions for every symptom. Formulas are enriched with natural active ingredients such as menthol, eucalyptus and camphor, renowned for their soothing and decongestant properties.
In addition to its expertise in the treatment of colds and coughs, Vicks innovates by offering solutions for general well-being, notably with the ZzzQuil range, designed to promote restful sleep. The aim is to improve consumers' quality of life by offering solutions adapted to every moment of the day.
With over 100 years' experience, Vicks continues to offer effective products to help families cope better with cold weather. The brand is committed to developing accessible, clinically tested solutions to ensure maximum safety. Its popularity is based on unique expertise, a commitment to quality, and a constant drive to innovate for respiratory well-being.
Vicks is also committed to awareness-raising and education, offering advice and recommendations on the optimal use of its products, particularly for children and the elderly, who require special attention.
Vicks is more than just a pharmaceutical brand; it embodies a tradition of care and innovation at the service of families the world over. The Vicks philosophy is based on three fundamental pillars:
Vicks offers a wide range of products designed to effectively relieve the symptoms of colds and respiratory ailments. Here's an overview of the brand's flagship products:
Whether you're fighting a cold, dealing with a persistent cough or simply improving your day-to-day well-being, Vicks remains an essential choice. With products formulated with recognized active ingredients and over 125 years of expertise, the brand continues to support millions of households around the world.
Choosing Vicks means opting for a brand that combines innovation, safety and effectiveness, offering solutions for all respiratory needs.
With a wide range of ointments, inhalers, lozenges and sleep solutions, Vicks adapts to individual needs to ensure optimal comfort in all seasons.
Breathe easier, sleep peacefully and take care of yourself with Vicks!
