Biolane, an emblematic brand, was created in 1972 by Dr. Chabrand, a visionary pharmacist. From the outset, the objective was clear: to offer products gentle enough and natural enough to care for the delicate skin of toddlers. Since then, the brand has continued to grow and innovate, while remaining true to its original mission.
In 1999, Biolane took a major step forward by making its products available in supermarkets, thus offering pharmaceutical quality to a wider public. This democratization has strengthened the confidence of parents, who know they can count on Biolane for reliable, safe care. In 2019, the brand confirmed its leadership by becoming number one in baby hygiene and care in France.
Always at the forefront, Biolane launched its first natural, eco-friendly diapers in 2020. This innovation is part of an eco-responsible approach, meeting the expectations of environmentally conscious parents. In 2022, to mark its 50th anniversary, Biolane has reinvented its image to highlight its three fundamentals: expertise, naturalness and gentleness.
Since its creation, Biolane has been committed to supporting parents from the moment their baby is born. Our comprehensive range of products offers a solution for every daily need: bathing, cleansing, diapering and skincare. The formulas are designed to be natural, safe and effective.
Naturalness: Each Biolane product is formulated with an average of 98% ingredients of natural origin. The brand rigorously excludes all harmful active ingredients and takes care to respect even the most sensitive skin. This approach is the result of a strict formulation charter, guaranteeing products rated good or excellent on applications such as Yuka.
The raw materials used are carefully selected, favoring active ingredients that are gentle and compatible with the fragile skin of infants. In addition, Biolane favors ingredients of plant origin to offer formulas that respect nature while maintaining optimal efficacy.
Gentleness: Pleasant textures and delicate, allergen-free fragrances transform every skincare moment into a moment of complicity between parents and children. Biolane places the user experience at the heart of its approach, while respecting the fragility of infant skin.
The brand's products, such as massage oils and moisturizing creams, offer not only optimal hydration but also unique moments of sharing between parents and babies. These moments of gentleness encourage the creation of precious memories, strengthening the emotional bond.
Expertise: dermatologically and pediatrically tested, our products are recommended by health professionals and present in 80% of French maternity wards. This recognition testifies to our unique expertise, built on half a century of research and innovation.
Biolane constantly monitors scientific advances and regulatory developments to guarantee the safety and efficacy of its products. Each formula undergoes rigorous testing, guaranteeing optimal tolerance for even the most reactive skin.
Biolane not only offers products that are gentle on baby's skin, but also act to protect the environment.
With certifications such as ECOCERT, COSMEBIO and GOTS, Biolane is committed to an ethical and sustainable approach. Since 2023, the brand has been pursuing its efforts to obtain B Corp certification and the Green Impact Index, labels recognized for their exacting standards.
Responsible innovation is also central to Biolane's strategy. By developing solutions such as eco-friendly diapers and certified organic products, the brand responds to growing consumer expectations for environmentally-friendly alternatives.
Choosing Biolane means choosing a brand that combines tradition and modernity, know-how and innovation, gentleness and effectiveness. For 50 years, Biolane has accompanied families through the first moments of life, offering reliable, natural and safe products. Entrust your baby's skin to a brand that puts your trust at the heart of its priorities.
Biolane offers a variety of ranges to meet your baby's every day needs:
Each range is designed to adapt perfectly to the specific needs of babies, offering a complete and reliable solution for every stage of their development.
