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Picot: a century of expertise serving the needs of toddlers

Founded in 1896 by pharmacist Émile Picot in Calais, the Picot brand embodies over a century of commitment to infant nutrition. From the outset, the aim has been clear: to offer infants nutritional solutions tailored to their specific needs. With a deep respect for the health of toddlers, Laboratoires Picot has established itself as a trusted player, recognized by generations of parents.

Picot's evolution reflects its ambition for excellence. The brand has adapted to scientific advances while remaining true to its founding values. By devoting itself entirely to the well-being of babies, Picot has developed a unique expertise, guaranteeing reliable, high-quality products.

At Picot, quality is more than a regulatory requirement: it's a daily commitment. Each product undergoes more than 600 quality checks throughout the manufacturing process. These rigorous checks cover every stage, from the collection of raw milk to the distribution of finished products. Thanks to this methodical approach, Picot exceeds regulatory standards.

To guarantee optimum safety, samples are taken automatically and analyzed by independent laboratories accredited by official bodies. These tests are carried out using a variety of methodologies, ensuring maximum reliability of results. Parents can rest assured that every Picot product is safe, nutritious and adapted to the needs of infants.

Unprecedented transparency to reassure families

Transparency is one of Picot's core values. By innovating in the field of infant nutrition, the brand offers parents direct access to the main quality controls carried out on its products. This breakthrough is made possible by a QR code integrated into each infant milk can.

By scanning this QR code, consumers can view detailed information on the tests carried out, such as microbiological analyses and traceability. This unique approach enables families to make an informed choice and strengthens the relationship of trust between Picot and its customers.

Picot's commitment to quality also extends to its production approach. The brand works exclusively with local partners, promoting responsible and ethical production. More than 500 family farms located less than 50 km from the Craon plant are involved in milk collection. These farms, with an average of 70 cows, are selected according to strict quality and animal welfare criteria.

All Picot's partner farmers adhere to the " Cap sur l'avenir " quality charter, which sets high standards in terms of health safety, traceability and hygiene. These commitments guarantee that the milk used in Picot products is healthy, traceable and environmentally friendly.

Beyond nutritional quality, Picot is committed to a sustainable approach to minimizing its environmental impact. Local production reduces CO₂ emissions linked to transport, while collaboration with family farms supportsresponsible agriculture. These initiatives reflect Picot's commitment to preserving resources for future generations.

Thanks to this balanced approach, Picot ensures that its products are not only beneficial for babies, but also respectful of the planet. By choosing Picot, parents are supporting a committed brand that puts ethics and sustainability at the heart of its priorities.

With Picot, families are not simply choosing a brand, but a trusted partner to accompany their child through the first stages of life. Thanks to its historic expertise, exemplary transparency and ethical commitments, Picot stands out as a key player in infant nutrition. By opting for Picot, you are choosing safe, high-quality and environmentally-friendly nutrition, to offer your baby the very best.

A complete range for every stage of baby's development

To meet the multiple needs of infants and accompany their growth, Picot offers a varied range of products, each designed with care and expertise. Here is a detailed presentation of the ranges:

  • Infant milks: Formulated to meet the nutritional needs of infants, these milks are rich in essential nutrients such as proteins, vitamins and minerals. They support harmonious growth and help strengthen babies' immune systems, right from birth.
  • Thickeners: Ideal for babies prone to frequent regurgitation, this additive thickens milk to reduce reflux. It's a simple, effective solution for improving digestive comfort in toddlers.
  • Boudoirs: These cookies, specially designed for babies, are both melt-in-the-mouth and adapted to their little hands. They encourage the development of eating and chewing skills, while being perfectly safe to avoid the risk of choking.
  • Milk-free desserts: Dedicated to children with lactose allergies or intolerance, these desserts are a gourmet alternative that doesn't compromise on pleasure. Available in a range of flavors, they bring essential variety to toddlers' diets.
  • Breastfeeding herbal teas: These natural infusions help breastfeeding mothers to stimulate lactation, while offering a moment of relaxation. Made from plants selected for their beneficial properties, these herbal teas are a real ally for serene breastfeeding.

With such a diverse range, Picot adapts to the specific needs of every child and every family. By integrating Picot products into your daily routine, you benefit from recognized expertise, impeccable quality and an ethical approach that respects both your baby and the environment.