Horace is much more than just a men's skincare brand. It embodies a veritable revolution in the world of men's cosmetics. In 2016, two friends, Marc Briant-Terlet and Kim Mazzilli, decided to create a brand that responded to a reality often ignored by the traditional industry: men need products that are effective, natural, and adapted to their specific needs. Horace was thus forged on a simple but powerful principle: co-create skincare with its users, listening to their needs and formulating products that truly meet their expectations.
Horace products are between 95% and 100% natural, a guarantee of purity and effectiveness. Each product is designed to be easy to use, whatever your skin, hair or skin tone. Whether you have dry, oily, sensitive or combination skin, you'll always find a product perfectly suited to your needs. Our products are formulated with ingredients chosen for their proven efficacy, their natural origin, and above all, for their ability to respond to real-life problems. What makes Horace unique is its commitment not to overload its formulations with unnecessary substances. Every ingredient has a purpose, and each is used in sufficient quantity to have a real effect.
But Horace goes beyond products. It's a brand that places listening at the heart of its development process. By collaborating directly with its customers, Horace ensures that every product is tested before it goes to market, guaranteeing care that meets users' expectations. This collaborative model is essential for the brand, which has always wanted to be close to its community and offer them the very best in natural, quality skincare.
At Horace, respect for the individual is a priority. From the outset, the brand has been committed to offering skincare products that aren't just for the elite or a stereotypical male model. All men, whatever their physique, skin tone or style, are represented at Horace. The products are designed to be effective and accessible to all, including a diversity of models and valuing the uniqueness of each user. Whether you're short, tall, slim or fit, at Horace, you're at home.
One of Horace's greatest assets is its pragmatic and honest approach to men's beauty. Our skincare products are developed with a clear vision: to offer simple yet powerful solutions. Away with unnecessary formulations, Horace focuses on essentials and effectiveness. Prickly pear oil, for example, used in moisturizers, is a perfect example of this commitment to simplicity and performance. This oil, rich in vitamin E, has exceptional antioxidant properties, providing maximum hydration without leaving a greasy film.
Transparency is also a core value of the brand. By avoiding problematic ingredients often found in other products, Horace guarantees its users skincare that's not only good for the skin, but also for the planet. Each product is formulated with responsibly sourced ingredients and manufactured in French factories, guaranteeing impeccable quality and minimal environmental impact.
The origin of Horace products is another key point that makes all the difference. Made in France, these products benefit from the unique know-how of the French cosmetics industry. The Cosmetic Valley, a true center of excellence in beauty care, provides state-of-the-art technologies, enabling Horace to offer innovative products of exceptional quality.
French manufacturing is more than just a marketing argument; it's a genuine guarantee of quality. By choosing to produce in France, Horace not only supports the local economy, but also assures its customers of products made under rigorous conditions, with carefully selected ingredients. It also enables the brand to ensure optimal quality control throughout the production process, from design to packaging.
Horace's commitment to excellence is reflected in the trust placed in us by thousands of customers. More and more consumers are turning to brands that prioritize quality and ethics, and Horace has established itself as a leader in this field. Thanks to its success in France, the brand has decided to open up internationally, with boutiques in the UK and expansion plans in the pipeline. Horace's objective is clear: to become a global reference in the men's cosmetics sector.
Horace offers a wide range of products adapted to all the needs of modern men. Each care category is designed to address specific concerns, while guaranteeing natural, effective and skin-friendly formulas.
A subtle, refined fragrance to accompany every moment of your day. A selection of natural fragrances that leave a delicate, sophisticated imprint.
Practical, high-quality accessories to accompany your daily care routine.
