A serum is a concentrated, lightweight skincare product formulated to target specific skin problems such as aging, hydration or imperfections. Thanks to its composition rich in powerful active ingredients and small molecules, a serum penetrates deep into the epidermis, delivering visible, rapid results. Incorporating a serum into your daily routine is essential to maximize the effectiveness of your skincare routine, as it prepares the skin to better absorb other products such as moisturizers and sun protection.
Choosing the right serum depends on your skin type and specific needs. For dry skin, look for serums containinghyaluronic acid and glycerin, which intensely moisturize the skin. Oily skin will benefit from serums with niacinamide or zinc, which regulate sebum production and minimize pores. For mature skin, serums enriched with retinol or vitamin C are ideal for combating the signs of aging and improving skin radiance.
Daily use of a serum offers multiple benefits:
The serum should be applied to clean, slightly damp skin to facilitate absorption of the active ingredients. Place a few drops of serum in the palm of your hand, then gently pat onto the face and neck. It's important to follow with a moisturizing cream to seal in moisture and protect the skin barrier. Application should be twice a day, morning and evening, for optimum results.
Innovations in serum formulas include the use of encapsulation technologies for prolonged release of active ingredients and improved skin penetration. In addition, the integration of new biotechnological ingredients, such as peptides and plant stem cells, offers advanced anti-aging and repair benefits. Formulas are also increasingly targeted, addressing specific problems such as pigmentation, rosacea or acne with great precision.
The main difference between a serum and a moisturizing cream lies in the composition and function of each product. Serums are generally more concentrated in active ingredients and have a lighter texture for rapid, deep absorption. Moisturizing creams have a richer consistency and are designed to hydrate and form a protective barrier on the skin's surface. Using a serum before your moisturizer allows you to treat specific skin problems while ensuring good hydration.
You can use several serums at the same time, provided you understand their function and apply them correctly. To avoid adverse reactions, we recommend not mixing serums containing ingredients that could interact negatively, such as vitamin C and retinol. Application should be done by layering serums from lightest to richest, allowing each layer to absorb for a few minutes.
How often you should apply a serum depends on its formulation and your skincare goals. Most serums are designed for daily use, morning and night. However, some serums containing powerful active ingredients such as retinol may require less frequent application, especially at first, to allow the skin to adapt.
Using a serum is beneficial at any age, even for young skin. For teenagers or young adults, serums can help prevent the first signs of aging, control acne, and maintain skin hydration. Ingredients such assalicylic acid for acne-prone skin orhyaluronic acid for deep hydration are particularly beneficial for young skin.
To preserve the effectiveness of a serum, it is essential to store it correctly. Serums should be kept out of direct sunlight and at a stable, preferably cool, temperature. Be sure to reseal the container after each use to prevent oxidation of the active ingredients, especially if the serum contains sensitive antioxidants such as vitamin C. Some serums can also be stored in the refrigerator to extend their shelf life and enhance their cooling effect on application.